Case Study · Connect Group
17 job placement orders in 49 days
Connect Group specializes in recruiting scarce AI talent for firms seeking them.
CompanyConnect Group
IndustryRecruitment
ChannelCold email + 5-minute call follow-up
Result17 job placement orders in 49 days
01 — The Challenge
Connect Group had the relationships and the expertise to place specialist AI talent. What it didn't have was a repeatable way to find the companies that needed them right now:
- No repeatable method for identifying companies actively hiring AI specialists.
- Slow cycles from standard outreach, with too much time spent on firms that had no urgent hiring need.
- No reliable route to the decision makers who actually control active AI recruitment mandates.
02 — What We Did
01Found the live demandWe identified firms with active AI hiring demand, then prioritised the roles that suited Connect Group's specialty — so the list started with companies that were already in the market, not names that might be one day.
02Screened before outreachEvery company was checked on role details, hiring urgency, decision-maker involvement and overall fit before it moved forward. Companies without a live mandate never made it into the campaign.
03Booked qualified calls, with contextWe set qualified calls straight onto Connect Group's calendar — each one arriving with a brief on the role, the timeline and why the company fit.
03 — The Outcome
17
job placement orders
49 days
from launch to result
·17 job placement orders in 49 days.
·A steadier stream of conversations about specialized AI hiring.
·Less effort spent on companies without an active hiring need.
Division of Work
Nexta Growth
Cold email campaigns, reply handling, calling and qualification.
Connect Group
Sales calls, and ownership of the commercial terms.
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